What is Programmatic Advertising?
Programmatic advertising is the process of automating the buying and selling of ad inventory in real-time through an automated bidding system. AdNIKA’s Programmatic experts enable brands and agencies to purchase ad impressions on publisher websites or apps within milliseconds through a sophisticated ecosystem. With our data-driven marketing solution, we not only accomplish media goals but also increase your ROI.
With AdNIKA, you won’t just grow bigger — you’ll grow smarter
Advanced Optimizing and Targeting System
Advanced optimization and targeting system Intelligent algorithms for high-quality conversions By engaging with the right audience, in the right place and with the right solutions that are based on the advertisers’ KPIs and objectives, we deliver fully enhanced ads that yield the desired results.
AdNIKA is able to target your audience by geo-location, language, OS, browser, websites and device. By doing this we get you exactly the traffic that you desire. Introduce your products and services to your preferred audience and obtain maximum revenue and ROI.
Our key targeting features include:
- Geographic location: Country and City
- Device: Desktop, Tablet, Phone
- Google: Search Ads, Display Ads, Youtube
- Social Media: Facebook, Instagram, Linkedin, TikTok, Twitter
- Retargeting: SEM, SMM, Email, Programmatic
- Operating system: Windows, Mac OS, iOS, Android
- Interests: Shopping, Sport, Technology, …
- Behaviour: Travel, Purchase Behaviour, …
- Frequency capping
- A/b Testing
Running a successful campaign has never been so easy!
Follow Your Audience
Convert Them to real customers with our RETARGETING solution
1:Users visit your site but leave without any conversion or purchase.
2: AdNIKA follows and recognizes them online and shows them your ads on other sites.
3: Users are taken back to your site and complete the desired conversion.
Where All of Your Marketing KPIs Come Together
Hear From Our Precious Clients!
AdNIKA provided us with their Inbound Sales and Marketing solutions through Hubspot. They helped us generate more qualified leads for our sales team, drive website traffic, increase customer engagement, and grow our customer base. AdNIKA is a reliable partner that has always taken our specific goals and needs seriously.
I am an artist, but I also manage a collective of DJs. In order to promote a full-service solution to our clients, we needed a new website that could attract the right traffic and promote the brand. AdNIKA built and designed our latest website which helped us attract many more customers. I’m very happy!
AdNIKA helped Sea Technology with setting up new digital channels, such as Google Search Ads, to attract more customers and leverage our brand. We are very satisfied with the results and we will continue with the implementation of lead generation, marketing automation, and performance marketing.
AdNIKA has helped us plan, implement and optimize ad campaigns on Facebook and Instagram. AdNIKA is truly committed to Performance Marketing. They provided us with a fantastic dashboard with detailed KPIs that helped us track the campaigns’ performance in real time. AdNIKA also gave us helpful and dedicated support during the whole project, and the campaigns turned out to be a great success. We highly recommend working with AdNIKA’s growth experts.
The benefits of working with AdNIKA for Advertisers
Target exactly who you want by automatically syncing audiences
Who you target and with which ads will change based on where the customer is in the buyer’s journey. AdNIKA makes it easy to target your audience through Facebook, Instagram, LinkedIn, TikTok and Google Ads quickly and easily.
Attract the attention of key stakeholders with personalized ads and lead nurturing flows
With AdNIKA’s Marketing solution, it’s easier than ever to capture the attention of influencers in your target companies. Create and serve personalized ads to influencers within your target accounts on popular platforms like LinkedIn.
Report on real advertising ROI with complete precision
Clicks don’t equal money in the bank. The data you get from individual ad networks only gives you part of your buyer’s story. AdNIKA’s Ads solution goes a level deeper — giving you insight into how your ads are influencing contacts at every stage of the buyer’s journey. Then tie in your sales data so you can more accurately report on the ROI of your ad spend.
Follow your audience and convert them to customers with remarketing solutions
AdNIKA follows and recognizes when users visit your site but leave without any conversion or purchase. We then show them your ads on other sites. Users are taken back to your site and complete the desired conversion.
Analyze your site’s performance with key website metrics
Measure both the quantity and quality of traffic you’re getting to your website as a whole, or on a page-by-page basis. When you know which sources of traffic are driving the most value, you can focus your marketing campaigns on the ones that matter.
Get detailed reports for each of your marketing channels
With AdNIKA’s integrated analytics Dashboard, you’ll have all the data you need to make smarter, data-driven marketing decisions that help you grow. See detailed reports for every one of your marketing assets, from website and landing pages to emails, blog posts, social media accounts, and more.