Doctors first
Doctors lead the menu, the home page and the search, and each has a profile that ends in a booking form.
A Dubai clinic for plastic surgery and aesthetic medicine needed a website to present its doctors, treatments and packages.
We designed and built the New Sense Clinic website in WordPress, in English and Arabic. Patients could search for a doctor, read each doctor's profile and book from any page.
New Sense Clinic
Scene 01 / Home
The first screen offers booking, and the clinic's doctors follow one scroll below.
Scene 02 / Doctors
Patients search by name, speciality or insurance, then book from a doctor's card.
Scene 03 / Doctor profile
Each doctor's page shows their speciality, languages, credentials and areas of expertise, with a booking form addressed to them.
Scene 04 / Medical services
The clinic's specialities on one page, each card leading to its own page.
Scene 05 / Contact
Email, phone and address cards above an appointment form.
New Sense Clinic is on Al Wasl Road in Jumeirah, Dubai. It offers plastic and cosmetic surgery, aesthetic medicine, aesthetic gynaecology, obstetrics and gynaecology, and nutrition. Its website is built around its doctors as much as its treatments. We designed it in Figma and built it in WordPress, in English and Arabic.
This page covers what the clinic needed, what we built and how the pages fit together.
It needed one site for many specialities, with a clear way to find the right doctor and book.
The clinic covers plastic and cosmetic surgery, aesthetic medicine, aesthetic gynaecology, obstetrics and gynaecology, nutrition and beauty treatments. Each needed a place without crowding out the others.
The clinic's doctors are at the centre of what it offers. Each needed a profile with their speciality, languages and credentials, and a way to book them directly.
The menu runs from rhinoplasty and facelifts to dermal fillers, IV therapy and well woman services, and each treatment needed its own page.
The site had to work in English and in Arabic, with search engines able to tell the two versions apart.
Health packages, such as child development and vaccination or women's wellness, had to sit beside single treatments.
We designed the pages in Figma, from the home page and doctor profiles to medical services, international patients and contact, in the clinic's plum and gold.
We built the site in WordPress with Elementor Pro on the Hello Elementor theme. Every doctor and every treatment had its own page, and packages had a page of their own.
Health packages sit on the home page beside single treatments, from child development and vaccination to women's wellness.
The doctors page opens on a search by name, speciality and insurance, and every doctor's card has a 'Book now' button.
Each doctor's page shows their speciality, the languages they speak, their credentials and areas of expertise, and ends in a booking form addressed to them.
Every page but the blog closes with an appointment form, so a patient can book from wherever they are reading.
Yoast SEO set each page's title, description and social preview.
Polylang ran the English and Arabic versions side by side, and hreflang tags told search engines which was which.
Select a page to open its screen.
Why it worked
A clinic with many specialities can bury its people under its treatments. This design leads with the doctors and keeps booking within reach.
Doctors lead the menu, the home page and the search, and each has a profile that ends in a booking form.
The doctors page searches by name, speciality and insurance, so a patient can narrow the list to the right specialist.
The English and Arabic versions ran side by side, with hreflang tags telling search engines which was which.
'Book now' sits in the header, on every doctor's card and in the appointment form that closes nearly every page.
Client stories
On camera and in writing — swipe through the founders and teams we’ve helped design, build and grow.
In their words
GMC is thrilled to extend our heartfelt appreciation to Adnika! Collaborating with Ehsan and his team has consistently been an absolute delight. Ehsan's dedication and commitment have ensured that German Medical Center remains an exceedingly satisfied and happy client, especially regarding their Hubspot Onboarding, Digital Marketing, Website Development, Content Creation and Social Media Marketing. Adnika is indeed the Best Digital and Growth Marketing Agency in UAE!
Adnika provided us with their Inbound Sales and Marketing solutions through Hubspot. They helped us generate more qualified leads for our sales team, drive website traffic, increase customer engagement, and grow our customer base. Adnika is a reliable partner that has always taken our specific goals and needs seriously.
Adnika has helped us plan, implement and optimize ad campaigns on Facebook and Instagram. Adnika is truly committed to Performance Marketing. They provided us with a fantastic dashboard with detailed KPIs that helped us track the campaigns’ performance in real time. Adnika also gave us helpful and dedicated support during the whole project, and the campaigns turned out to be a great success. We highly recommend working with Adnika's growth experts.
We really enjoyed working with Adnika’s team. Not only are they talented, but they all take the time to understand whom they're working with, what they're trying to accomplish, and how to help the business achieve its goals. The quality of work we've experienced has made a huge difference for us and helped drive new business.
Adnika helped Sea Technology with setting up new digital channels, such as Google Search Ads, to attract more customers and leverage our brand. We are very satisfied with the results and we will continue with the implementation of lead generation, marketing automation, and performance marketing.
Working with the Adnika team has been a real pleasure! Extremely friendly, Ehsan and Elin are always available with prompt replies, valuable insights, patience, a problem-solving attitude, and high knowledge. Super easy to work with them. I highly recommend the Adnika team to help your business!
I am an artist, but I also manage a collective of DJs. In order to promote our services to our clients, we needed Inbound solutions that could attract the right traffic and promote the brand. Adnika built and designed our Inbound processes as well as create and manage campaigns on social media and Google Ads which helped us attract many more customers. I’m very happy!
We've been using Adnika growth marketing solutions only for a few months. They are highly professional, competent, experienced, and creative. Get ready to get to work with this agency. They will come alongside you as a business owner and feel your pain and joy! Get ready to transform your business.
About this project
What clients ask us after reading this case study.
WordPress, with Elementor Pro on the Hello Elementor theme, Polylang for English and Arabic, Search & Filter Pro for the doctor search and Yoast SEO. We designed every page in Figma first.
Through the doctors page, which narrows the list by speciality, and through each doctor's profile, which ends in a booking form.
Yes. We built it in English and Arabic, with the Arabic version at /ar/ and hreflang tags linking the two for search engines.
Yes. Medical website design is one of our services. Our published work also includes German Medical Center, Roxana Aesthetics and Elora.
Yes. On this site every doctor had a profile page and the list could be searched. See our custom WordPress development service.
No questions match — try another search.
More work
One English and Arabic website for every department of a Dubai Healthcare City clinic.
A bilingual website for a Dubai clinic offering dentistry, surgery and skin treatments.
A treatment-led website for a Dubai aesthetic clinic.
A bilingual WordPress website for an aesthetic clinic in Al Warqa, Dubai.
A Dubai brokerage website with live CRM listings, map search and valuation tools.
A homepage film that walks visitors into the group's building as they scroll.
How we design websites for clinics and hospitals in Dubai.
Next step
A straight read of your doctor pages, your booking routes and your search visibility, with the findings written down, whether or not you work with us.